Sunday, April 17, 2005
Responding to shopping habits
One thing I noticed and mentioned to Craig when we were in SF was that there were lots of chain and mall stores located on neighborhood shopping streets. Stores like MAC, Benefit, Sur La Table and a few American chain stores that I didn't recognize but saw in a few locations. Turns out it's part of a strategy for getting people away from malls and get them thinking that they're shopping in neighborhoods and supporting the local community and economy. Smart.
I'm not the only one who noticed.
We don't have much of this in Vancouver. Yet. There is Park Royal village but it's pretty mall-like. When I see a little Gap or MAC store on Main Street, then I'll know Vancouver is a significant enough market to support an 'undercover mall'.